Meet Daisy White – author, award-winning literary entrepreneur, and pop-up consultant. After working as a member of airline cabin crew for 12 years and the birth of her first child, Daisy started writing. After discovering how difficult it was to market her books Daisy opened a pop-up bookshop in her local market.
Daisy White’s Booktique is an award-winning independent pop-up bookshop. The Booktique pops up in empty retail units, community spaces and galleries, hosting indie book signings, book launches and artist days. The business worked and as progression, Daisy started consulting on pop-up projects.
“I am passionate about helping independent businesses to get noticed on the high street and giving them opportunities that are both useful and inexpensive” said Daisy.
Daisy White’s Booktique
For more information about Daisy White’s Booktique and her published novels, visit: www.daisywhiteauthor.co.uk
What starts with a pop-up event could become the next high street staple or even a global phenomenon. Pop-Ups are an excellent, affordable and PR friendly way for entrepreneurs to trial new products and ideas and gain exposure for their amazing products.
“I am lucky to be able to combine my love of writing with my business projects, and am always delighted to speak to entrepreneurial groups, businesses, book clubs and schools on a variety of subjects on books and business” Daisy says.
In 2015, Daisy signed two of her YA thriller novels with US publishers, and in 2016, she was thrilled to have a crime novel long-listed for the UK International Novel Writing Competition.
That novel became Before I Left, which was published by Joffe Books in 2017.
Before I Left is book one of the Ruby Baker series, set in sunny Sixties Brighton, where there is a serial killer on the loose. “With deadlines and contracts, and a new, as yet unsigned, crime novel in progress, I feel like I have come full circle,” said Daisy.
The books and writing kick-started a new career, but ultimately Daisy is now lucky enough to work as a writer. “I have met some wonderful people on my journey, and so many have now become friends and mentors – they inspire me every day!” said Daisy.
By Georgia Lambert